Shiny Jewellers, one of Canada’s leading jewellery wholesalers, was facing a serious operational bottleneck: their order management system was stuck in the past. Retail partners placed orders through a chaotic mix of phone calls, emails, faxes, and in-person visits—making it nearly impossible to scale efficiently. The fragmented system led to miscommunications, missed orders, and countless hours wasted on manual data entry. With operations expanding across Canada and the U.S., Shiny needed a digital solution that could match the scale and sophistication of their business. They weren’t just looking to modernize—they needed to future-proof their wholesale ordering process.
Paloma Blanca approached H&Co. with a unique request: they wanted a modern, clean website design that not only revitalized their brand but also seamlessly integrated their sister brand, Mikaella Bridals. The goal was to create a unified yet distinct digital presence for both brands, maintaining their individual identities while leveraging their shared audience. Key concerns included:
To streamline their operations, we focused on three key areas:
We designed and developed a high-performance wholesale ordering platform with the following features:
By transforming Shiny Jewellers’ wholesale ordering process into a modern digital experience, we have helped them optimize operations, drive higher order values, and expand their retail partnerships. Their continued success is a testament to the power of digital transformation in the jewellery wholesale industry.
H & Co is a full-service digital marketing and website development agency, serving clients from Toronto to Los Angeles. We provide innovative marketing solutions and tailored strategies, helping businesses increase their online presence and achieve measurable growth.
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Toronto ON M2J 4R3
Los Angeles: 6171 W Century Blvd
350 B, Los Angeles, CA 90045
