Get an enterprise-level PPC advertising agency without enterprise-level costs, commitments and headaches.
H and Co. drives business growth through expert Google Ads and data-driven PPC management.
We connect you with high-intent customers while maximizing ROI through strategic keyword targeting, precise audience segmentation, and sophisticated conversion tracking.
Our proven approach optimizes your ad spend to deliver measurable results for your business.
H&Co provides comprehensive PPC management to boost your sales through strategic auditing, optimization, and campaign development. Our short-term engagements include:
Long-Term PPC Management (6+ Months)
Our comprehensive PPC management solution is designed for businesses seeking sustained growth in competitive markets, with a minimum monthly ad spend of $5,000.
Our long-term partnership includes:
We’re committed to maximizing your ROI through whatever means necessary – no stone left unturned.
Our 15 years and $10,000,000+ of PPC advertising experience have evolved into the ability to target the right person at the right time with the right messaging.
The H&Co team is comprised of:
This talent stack allows us to quickly ideate, efficiently optimize, and execute killer PPC campaigns.
We continue to test and implement new PPC channels as they emerge, giving us access to new mediums, targeting parameters, and visitors.
Accurately attributing each purchase to the set of clicks, impressions and website visits is the foundation of our PPC advertising strategy. We have the tools and expertise and expertise to track complex buyers’ journeys and make decisions grounded in the whole truth.
Pay Per Click FAQ
The cost of PPC advertising varies significantly based on several factors. Since PPC operates on an auction system, your costs will largely depend on the competitiveness of your industry and chosen keywords, as well as your competitors’ spending patterns. Cost-per-click can range anywhere from under $1 to over $50, with industries like legal services and insurance typically having higher costs than retail or entertainment.
While individual click costs vary widely, we recommend a minimum monthly budget of $2,000 to ensure we can implement proper campaign infrastructure, including automated optimization tools and comprehensive tracking systems. This budget allows us to effectively manage your campaigns and generate meaningful results for your business.
The timeline for seeing results from PPC advertising varies depending on several factors. Most importantly, it depends on your customer’s typical buying journey – some purchases happen instantly, while others may take weeks or months as customers research and evaluate options.
While PPC campaigns begin driving traffic immediately, meaningful results depend on your specific sales funnel length and the time customers typically take to move from awareness to purchase. Additionally, we need to account for initial setup time, data collection for optimization, and testing different campaign elements to find the most effective approach for your business.
On average, our clients typically begin seeing significant results within three months of campaign launch, though this can vary based on your industry and sales cycle.
Unlike SEO which takes months to build momentum, PPC delivers instant traffic to your website. You also maintain complete control over your spending, paying only when interested users click your ads.
One of the biggest benefits is precise targeting – you can reach potential customers based on demographics, interests, and search intent at the exact moment they’re looking for your offerings. PPC provides detailed performance data, allowing us to measure exactly which ads and keywords drive conversions and optimize your campaigns for the best possible return on investment.
Additionally, PPC complements your other marketing efforts by providing valuable customer behavior insights that can inform your overall strategy. You can test different messages quickly and apply these learnings across all your marketing channels.
The answer depends primarily on why your previous PPC efforts weren’t successful. During our initial audit and setup process, we first analyze search volume for your target keywords and products. If there simply isn’t enough search volume to support PPC advertising in your industry, we’ll be upfront about this and may recommend alternative marketing strategies.
However, most unsuccessful PPC experiences stem from other factors that can be corrected, such as improper campaign optimization, inadequate conversion tracking, poor targeting, or misaligned messaging. With proper management and strategy, these issues can be resolved to create successful campaigns. Our team will thoroughly audit your previous campaigns to identify what went wrong and determine if a new, optimized approach could deliver better results for your business
Yes, we can.
H & Co is a full-service digital marketing and website development agency, serving clients from Toronto to Los Angeles. We provide innovative marketing solutions and tailored strategies, helping businesses increase their online presence and achieve measurable growth.
Toronto: 251 Consumers Road
Toronto ON M2J 4R3
Los Angeles: 6171 W Century Blvd
350 B, Los Angeles, CA 90045