Performance-driven campaigns, full-funnel strategy, and smarter tracking—built to turn ad spend into real business growth.
Paid ads should do more than generate clicks—they should drive meaningful business results. At H and Co, we go beyond campaign setup to build advertising systems that are measurable, scalable, and tightly aligned with how your customers actually buy.
Whether you’re a retailer, service-based business, or eCommerce brand, we help you connect the dots between ad spend and real outcomes—from lead generation and online sales to in-store traffic and lifetime value.
We help unify your customer data across platforms—so your ads can reach the right people, at the right time, with the right message. Whether a customer buys online, in-store, or over the phone, we make sure your campaigns are informed by the full picture—not just isolated clicks.
Our strength lies in creativity: messaging that resonates, visuals that engage, and ideas that move people to act. We pair that with AI tools that help us scale—testing variations, analyzing data, and refining targeting with speed and precision. You get the best of both worlds: intuitive, brand-aligned creative powered by data and automation that never loses the human touch.
From cold traffic to repeat customers, we design campaigns that nurture intent and drive action at every stage. Awareness, remarketing, and conversion aren’t separate—they’re coordinated.
We design and launch your ads, manage your tracking, and monitor performance—without the disconnect between designers, strategists, and analysts. Everything works together toward a clear, measurable outcome.
We believe great advertising starts with understanding your customers at a deeper level. That’s why we integrate your CRM, POS system, and ad platforms to build targeting models that go beyond surface-level demographics.
How this translates:
AI is a tool—not a replacement for creative strategy. We use AI to target and generate creative variations and optimize assets, but the direction is rooted in human insight and brand strategy.
How this translates:
A campaign’s success isn’t just set at launch—it’s built over time. We create an iterative system where data informs strategy, allowing for smarter decisions that improve performance every week.
How this translates:
Scaling isn’t about spending more—it’s about knowing when and how to reinvest. We focus on scaling the right segments, expanding into new channels, and improving conversion rates first before increasing budgets.
How this translates:
The Paid ADs Services
With PPC advertising, you get instant traffic and high-intent leads, putting your business at the top of search results exactly when customers are ready to buy.
With social media advertising, you get laser-focused targeting that puts your brand in front of the right people at the right time—turning awareness into action instantly.
With programmatic advertising, you get access to premium inventory, real-time bidding, and hyper-targeted placements across the web—something traditional ad buying simply can’t match.
Frequently Asked Website Questions
Your budget depends on your industry, competition, and goals. Some businesses start with as little as $1,500–$3,000 per month, while others invest tens of thousands to maximize reach and ROI. We analyze data to recommend the most effective budget for your objectives.
We track key performance indicators (KPIs) like Return on Ad Spend (ROAS), Cost Per Acquisition (CPA), Click-Through Rate (CTR), and overall revenue growth. Success is not just about clicks—it’s about generating profitable customer actions.
We focus on ROI-driven advertising—not just clicks and impressions. Our team specializes in luxury and high-ticket markets, integrating offline conversion tracking, CRM data, and advanced analytics to optimize campaigns and maximize revenue.
We offer end-to-end management, including campaign setup, ad creatives, targeting, tracking implementation, optimization, and reporting. Clients can choose full-service management or consulting for internal teams.
Google Ads (PPC) targets people actively searching for your product.
Social media ads target users based on interests, demographics, and behaviors.
Programmatic advertising uses AI and real-time bidding to place ads across a wide range of websites.
Both SEO and paid search ads are essential in a balanced marketing strategy. SEO builds sustainable, long-term visibility, driving consistent and cost-effective traffic over time. Meanwhile, paid ads provide immediate visibility, capturing demand quickly and allowing you to test new keywords. Some keywords may be too competitive or costly to target solely through paid ads, making SEO a valuable complement. By combining both, you can achieve both immediate reach and long-term growth, amplifying your marketing impact and capturing high-value, high-intent users.
H & Co is a full-service digital marketing and website development agency, serving clients from Toronto to Los Angeles. We provide innovative marketing solutions and tailored strategies, helping businesses increase their online presence and achieve measurable growth.
Toronto: 251 Consumers Road
Toronto ON M2J 4R3
Los Angeles: 6171 W Century Blvd
350 B, Los Angeles, CA 90045