Social Media Marketing Agency

From scroll-stopping visuals to smart targeting, we turn your social channels into revenue-generating platforms.
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Paid Advertsigin Done Right*

Most businesses waste money on social ads that look good but don’t perform. Poor targeting, generic creative, and limited visibility into what’s actually working lead to campaigns that stall or never scale.

At H&Co., we take a different approach. We combine creative that resonates with smart data infrastructure behind the scenes—so your ads reach the right people, at the right time, with the right message. And because we connect your website, CRM, and ad platforms, we help you see the full picture—not just clicks or likes, but what drives real sales and long-term growth.

The result? Paid social campaigns that not only perform—but keep getting smarter over time.

Why Use Paid Social Media Advertising?

Most of your future customers aren’t searching for you yet—because they don’t even know they have a problem, or that a better solution exists. Paid social advertising helps you reach people earlier in their journey, planting the seed before they start actively looking.


Most of your future customers aren’t searching for you yet—because they don’t even know they have a problem, or that a better solution exists. Paid social advertising helps you reach people earlier in their journey, planting the seed before they start actively looking.

Social platforms are where people spend their time and attention. With the right creative and strategy, you can:

  • Introduce your brand to people who didn’t know they needed it
  • Build problem awareness through storytelling, visuals, and messaging
  • Educate potential customers on the value of what you offer
  • Create interest and demand before competitors even enter the picture
  • Re-engage visitors and turn interest into measurable business results

Paid social isn’t just about showing up—it’s about showing up early, persuasively, and consistently. When done right, it becomes your most powerful tool for shaping demand and guiding people from “never heard of you” to “ready to buy.”


 

Why Our Paid Social Campaigns Perform Better

At H and Co, our paid social media ads outperform because they’re rooted in strategy—not guesswork. Before launching any campaign, we take the time to understand your audience, your buyer journey, and your business goals. Then we create platform-specific ads that don’t just look good—they drive real action.

Strategy First, Always

We don’t run ads for the sake of visibility. Every campaign is designed to support a clear objective—whether that’s lead generation, online sales, appointment bookings, or brand lift.

Creative Built to Convert

We produce ad visuals and messaging that stop the scroll, build trust quickly, and guide users to take the next step. Then we A/B test and refine continuously.

Full-Funnel Targeting

From cold awareness to warm retargeting, we architect campaigns that meet your audience at every stage and move them closer to conversion.

Performance-Driven Optimization

We actively manage campaigns, adjust bids, rotate creative, and respond to performance data in real time—ensuring your budget goes further, faster.

Close the Gap Between Online Ads and Offline Sales

At H and Co, we help you close the loop between social media ads and offline sales by integrating your CRM, point-of-sale system, and appointment tools directly with your ad platforms. This means every in-store purchase, phone call, or VIP client walk-in can be tracked back to the ad, audience, and message that drove it. The result? Smarter ad platform optimization, clearer reporting, and the ability to double down on what actually brings in revenue—not just clicks. With this level of visibility, you can confidently scale the campaigns that drive real business growth, both online and off.

Social Media That Speaks to Your Audience

We help businesses show up on social media with purpose—not just presence. From scroll-stopping videos to polished photography and branded graphics, we create content that resonates with your audience and reflects your brand. Whether you’re building awareness, driving engagement, or promoting products, we design every asset to support your goals and make an impact where it matters most.

Social Platforms We Specialize In

We don’t take a one-size-fits-all approach to social advertising. Every platform serves a different role in your marketing funnel—and we know how to use each one to its full potential. Whether you’re looking to drive brand awareness, generate leads, or increase sales, we’ll meet your audience where they are and guide them to take action.

 

Meta (Facebook & Instagram)

Still the most powerful platform for full-funnel performance. We leverage Meta’s deep targeting and creative flexibility to drive traffic, generate leads, and retarget high-intent users across Feed, Stories, Reels, and more.

TikTok

A fast-moving platform where authenticity and timing matter. We help brands tap into trend culture with creative that feels native—while building real commercial outcomes through strong hooks, storytelling, and conversion optimization.

Pinterest

Ideal for discovery-driven shopping. We use Pinterest to reach customers in research and planning mode—positioning your products or services at key decision points, especially in fashion, home, lifestyle, and gifting verticals.

LinkedIn

Focused, professional, and results-driven. We build high-quality B2B campaigns that engage decision-makers through lead gen forms, thought leadership, and event promotions—all optimized for industries where trust and positioning matter.

& More

Your audience doesn’t just live on one platform—and neither do we. We evaluate every opportunity through the lens of performance and relevance. Whether it’s amplifying your message through creator-driven content or leveraging untapped platforms for competitive advantage, we help you show up where it matters most.

We also build and manage campaigns on:

  • Reddit – Reach engaged niche communities with contextual ads that blend into the conversation.
  • X (formerly Twitter) – Tap into real-time conversations and high-intent moments.
  • Threads – Test brand awareness and storytelling in an evolving space built for dialogue.
  • Spotify Ads – Run audio campaigns that reach listeners during high-focus moments like commuting, working out, or shopping.
  • WhatsApp Campaigns – Engage customers directly with click-to-chat ads and private conversations that build trust.

Frequently Asked Website Questions

How do you determine which social media platform is best for my business?

We analyze your industry, audience, and competitors to identify where your ideal customers are most active and engaged. We also test and refine strategies based on performance data.

How does offline conversion tracking work?

We connect your CRM, POS, or booking system to ad platforms, allowing us to track which online ad clicks lead to actual offline purchases, calls, or in-store visits. This lets platforms optimize for real buyers, not just leads.

Do I need to provide creative assets, or do you handle that?

We can work with your existing assets or create new, high-performing visuals and videos optimized for each platform.

How soon can I expect to see results?

Most clients see improved targeting and better ad performance within 4-6 weeks as platforms learn from offline conversion data.